City of Industry, CA, USA – The annual CES (International Consumer Electronics Show) kick off in 11th Jan, but unlike the past, CES2021 is presented to us in a “ALL DIGITAL” way due to the global impact of Covid-19 epidemic. WE.LOCK also adjusted its marketing format based on this year’s “ALL DIGITAL” CES exhibition.
During the extraordinary period of the Covid-19 pandemic, online CES drives WE.LOCK to achieve rapid development in digital marketing and to implement brand strategies. “Under the impact of the pandemic, we must seize the opportunity of the digital economy to achieve high-quality development as well as utilize the internet to develop the economy, and transform and upgrade enterprises,” said Wu Yuli, CEO of WE.LOCK.
“Explore WE.LOCK”: Adapt to specific situation and seize the opportunity
“Every crisis is an opportunity, we must seize every opportunity to get a step ahead,” said Wu Yuli, CEO of WE.LOCK. As a leading professional solution provider for smart door locks in China, WE.LOCK’s leading products include smart lock cylinders and fingerprint lock cylinders. It became the first company in the world to implement biometric fingerprint technology in lock cylinders. For this CES exhibition, WE.LOCK prepared a lot of materials about the products and factories in order to make customers more familiar with the product.
“Explore WE.LOCK”: Embrace famous brands
This year, WE.LOCK launched a new marketing strategy, “Explore WE.LOCK”, and actively moved toward digital transformation, accelerated the overall deployment of digital marketing, and implemented brand strategy. With the help of CES2021, WE.LOCK successfully reached overseas customers. The company was a hit in 90 countries, including China, United States, Germany, Switzerland, France, Turkey, Russia, Singapore, Indonesia, Saudi Arabia, Hong Kong, Serbia and so on.
What’s more, the development of WE.LOCK is also inseparable from collaborating with global famous brands, such as: Google, Amazon Alexa, TUYA, BSCI and so on.
In the future, WE.LOCK, with its professionalism and high-end products, will continue to innovate. Innovation is WE.LOCK’s greatest driving force, allowing the company to gain more initiative in the global technological revolution and industrial transformation.
Company Name: WE.LOCK Inc
Contact Person: Miley Ma
Email: Send Email
Address:939 Redecki Ct
City: City of Industry
State: CA 91748
Country: United States