It is no secret that the COVID pandemic has greatly affected businesses, especially small businesses. The government continues to try and find ways to keep businesses from closing permanently. Restaurants have relied on delivery services like Doordash and GrubHub to lighten the blow of not having customers physically visit their locations. Driving for these delivery services has increased tremendously in popularity over the past year due to drivers being able to work when they want and make decent wages when they do work. This is great for restaurants, but how does other small businesses capitalize on these services? On Super Bowl Sunday, this question was answered. The answer was DriveSponsor!
DriveSponsor is an advertising company, but not your normal advertising company. DriveSponsor allows you to advertise on the vehicles that are being driven by Independent Contractors delivering for delivery services like Doordash and GrubHub at extremely affordable rates. Their website www.DriveSponsor.com states that their drivers work for a delivery service for a minimum of 20 hours per week, with most working anywhere from 35 to 40 hours. With a door advertisement on a driver’s vehicle sizing up to 12X24 only being priced at $250 per month, at a minimum of 20 hours a week that equates to less than $3.13 an hour. Drivers that work more than 20 hours each week obviously just increase the value. With drivers going in and out of local neighborhoods all day long it makes the advertising extremely effective since it is being delivered right into the heart of most businesses target audience.
So, who owns DriveSponsor? Up until now you have probably never heard the name Brian Sykes, unless you are a fan of his recently acquired sports company Wingman Sports or you are anticipating the launch of his distracted driving prevention mobile app, ProTecht. He is definitely not a household name. In a recent email to the DriveSponsor drivers he stated that, “The Drivers are essential! Our local businesses are essential! It’s time for those who are essential to be given an opportunity for success! That’s what we want to do here at DriveSponsor!”