Isa Wong better known as YOURPLUGSFAVORITE™ is a digital marketing mastermind and the Queen of Underground Music Promotion for independent artists. She is now announcing the official launch of her company 513 Development. 513 Development is aiming to be a powerhouse for artists, acting as an advocate for independent artists to break their way into the industry and find their fans organically. YOURPLUGSFAVORITE™ began her career as a blog writer so that she could hand-pick artists and help spread their music. Her passion for music led her to find all of the resources necessary to help artists take their careers to the next level on any budget.
During the COVID-19 lockdown, YOURPLUGSFAVORITE™ buckled down, studied marketing strategy, networked 24/7, and came up with creative ways to engage her audience while simultaneously gathering resources for artists. She uses her platform on Instagram and her blog, yourplugsfavorite.xyz, as a place to highlight up-and-coming artists and tell their stories. Within her network is a wide range of playlist curators, blogs and clothing brands looking to partner with artists. These relationships coupled with her knowledge of various advertising platforms such as Google and Facebook make her the go-to for digital marketing for artists.
“I am launching 513 Development to provide everything an artist needs to take themselves to the next level. Digital marketing is not just about increasing followers or streams; it’s about branding and finding your true fans. Fans that will stay with you for a lifetime.”
513 Development offers artists label quality support that is within their budget with services such as Spotify and Audiomack playlist placement, PR services, digital marketing including ad optimization services for YouTube, Facebook, and Instagram, and creative direction. 513 Development aims to help independent artists see themselves as a brand by creating consistent marketing across platforms and consistent advertising strategies that target fans strategically.