Dr. Rockson Samuel is an aspiring unicorn marketeer based in Bangalore, India. He is the community leader at DentalReach – Digital Dental Magazine and founder of rxnstudio, with 10+ years of experience in creative design and content marketing in the healthcare industry. Dr. Rockson was a former house surgeon in Kuwait and has been associated with various national & international organizations, institutes and brands performing versatile roles and bringing laurels to his name.
Dr. Rockson is also the Author of Dental Marketing the 101 Guide. According to the Bangalore-based dental marketing expert, “We live in a world of cut-throat competition, where all want to be the best. A hard working dentist will work on his skills to be better than the dentist next door. A smart working dentist will work on his skills, and make it known to the world!”
Dental Marketing the 101 Guide: Download Ebook
Dr. Rockson further adds, “If you want a good practice, you must primarily be a good dentist. But it may not be enough in a situation where clinics are mushrooming in every street. The one thing which can give you an edge is – dental marketing!”
The dental marketing expert suggests that in order to be a good clinician, one must be updated with clinical knowledge and practical skills. To be a popular clinician, one must have a good marketing system. But what makes a dental practice different from other dental clinics? The way we answer this question and communicate what makes us unique is incredibly important. Marketers call it “your brand,” and it’s a concept that’s vital for attracting and retaining patients. The purpose of a brand is to clearly and consistently communicate the experience and services one provides — visually, textually, and in person. Without a brand, one risk being just another dental practice, lost in a sea of hundreds of other dentists.
Being one of the leading dental branding professionals in the industry, Dr. Rockson has been a part of several notable international conferences as Conference Chairperson, including the DentalReach Digital Summit in association with Dental Divas and the DentalReach Digital Conference and Awards (DRDCA) 2020.
He has also digitally organized and supported two outstanding prostho-specific international conferences such as The 13th Biennial Conference of the International Society of Maxillofacial Rehabilitation (ISMR), hosted by Indian Prosthodontic Society (IPS) and The 1st International South Asian Society for Oral & Maxillofacial Implantology (SASOMI) Conference.
For more information about Dr. Rockson Samuel and to seek his expert support with dental branding and marketing, contact him through the following information.