My Lineage Launches New Website to Promote Family Heritage and Highlight Superb Craftsmanship

The premier destination for family heritage pieces’ revamped website has improved functionality and better navigation to easily showcase its products and information.

My Lineage, the premier destination for family surname histories, family crests, military insignias, and family heritage swords and shields, recently launched its newly redesigned website at to showcase the fine craftsmanship the company has to offer. The new website features a streamlined, clear, and modern design. It also has better navigation and functionality that allow customers to easily access the portfolio of products and services the company offers as well as other important information about the company and its business.

The new website highlights more than a decade’s worth of craftsmanship that My Lineage has passionately built since its inception in 2007. The site includes various features to help users navigate the site easily and quickly. Some of the key elements include a member login area, where customers can manage their accounts and orders; the shop, where the products that My Lineage offers are posted and may be ordered; reviews, where customer feedback are shared for references; and a blog, where more information related to heraldry, medieval history, family crests, and family coats of arms is posted.

Apart from key features, the new website also has a resources page, where My Lineage provides background information on the origin and symbolism of heraldry, the origin of surnames, and an explanation of a family coat of arms. My Lineage also has a dedicated page for its products’ authenticity so clients are assured that what they pay for is accurate and certified by professional historians.

My Lineage is the brainchild of Anthony Carolan and Colm Conneely who both hail from Ireland and share a deep connection and appreciation for their Irish heritage. They originally co-founded My Lineage to help military service members discover their heritage and family crest. Now, the company offers various hand-made heritage pieces. Some of its products include the coat of arms embroidery sets, heritage shields, swords, family crest jewelry, military graduation sets, and personalized commemorative sets. It also has collectible swords and historical map collections.

After more than a decade in the market, My Lineage continues to provide the finest hand-crafted items and family surnames histories to more than 250,000 families and individuals across the globe. “Every family coat of arms has a story, so why not discover yours and share it?” said Anthony Carolan, President of My Lineage.

My Lineage remains committed to surpassing its clients’ expectations by creating a lasting relationship with them through superior handcrafted products and outstanding customer service. Also, their professional historians have over 30 years of experience and use trusted and credible resources to provide their customers with authentic and thoroughly researched family surnames histories, coats of arms, and family crests.

About the handmade embroideries that My Lineage offers, Anthony Carolan shared “Each coat of arms is meticulously handcrafted with over 20,000 individual stitches, so you can be assured that they are authentic. You can trust us with your heritage,” he added.

For more information about My Lineage and to view the site, visit

In addition to the new website, My Lineage is also currently working to update its mobile app with brand new features and improvements that will allow users to have a more personalized experience, all through clear, uncluttered, and fast loading screens. All new features have been implemented with the user experience in mind.

Aside from implementing features with the user experience in mind, the free app for both Android and Apple devices has also been created to allow current customers to access vital account updates as well as detailed research on their order. Users will also be able to browse the extensive list of My Lineage products and make a purchase within the mobile app itself. Other new features include push notifications, exclusive access to in-app offers and promotions, and much more.

My Lineage looks forward to delivering a high-quality and seamless user experience to its customers through its new mobile app in Spring 2021.

About My Lineage

My Lineage is the premier destination for people who celebrate family lineage with their unique family heirlooms. Since its inception in 2007, it has been committed to bringing the best heraldic products from different parts of the world. Today, My Lineage has served more than 250,000 individuals and families across the globe.

Media Contact
Company Name: My Lineage
Contact Person: Media Relations
Email: Send Email
Phone: 6197043890
Country: United States