New York, NY, USA – March 18, 2021 – Aranyani, the luxury handbag brand from India, will now sell its collections through Evoluzione, the multi-designer lifestyle and luxury boutique located in India. Aranyani’s handbags will be sold in Evoluzione’s Chennai store in India.
Haresh Mirpuri, founder and creative director of Aranyani, designed Aranyani’s collection of dramatically detailed handbags in French calf’s leather, exquisitely accented with detailed embroidery, semi-precious stones and gold leaf painting, inspired by India’s natural beauty. The result is a collection that embodies the heart and soul of India. “Aranyani started with the vision to create a line of products that tells the story of Indian luxury,” says Mr. Mirpuri. “Having our bags at Evoluzione among the other Indian luxury brands is an honor and exactly where we want to be,” adds Mr. Mirpuri.
Atul Malhotra, the owner of Evoluzione’s Chennai store says of the collaboration, “As a retailer, Evoluzione curates the best homegrown luxury brands under one roof. The collaboration with Aranyani, India’s first luxury handbag brand, is a step towards establishing its presence in the global market. It has opened a door for greater opportunities and the two companies are thrilled to work together.”
Aranyani’s Spring/Summer 2021 collection will be available at Evoluzione in April.
Aranyani was founded in 2016 by Mr. Mirpuri, an Indonesian entrepreneur and long-time advocate of fair labor throughout southwest Asia. After 20 years in the garment manufacturing industry, Haresh saw an opportunity to build a luxury brand that could spread Indian artistry and the message of sustainability to the world.