Today I finally had the opportunity to sit down with the very successful founders of Bright Instant Marketing, one of the top influencer marketing agencies in the world. Roger and Serhat Tekes offer a unique service of growth and exposure for brands on social media by teaming up with celebrities and using their influence to grow their clients’ brands. In a digital world that’s becoming more important every day, it’s crucial for businesses and personal brands to build a strong presence on social media and the internet in general, which is why Bright Instant Marketing doesn’t stop with influencer marketing, but also offers a variety of other services allowing brands to revolutionize their online presence in a matter of days. Today they are here to share their stories and tell us more about one of the fastest growing agencies to date.
Roger, Serhat, Thanks so much for taking the time out of your busy schedules, how are you guys doing today?
It is our pleasure, thank you for having us! Despite the busy schedule we have, we are doing fantastic! It is amazing to see what we have managed to accomplish since we first started Bright Instant Marketing, our progress and process so far always puts a smile on our face and always keeps us motivated to continue developing our business.
Awesome! Lets hop right into it. What is Bright Instant Marketing, can you tell me about what your company does and who it helps?
Bright Instant Marketing is an influencer marketing agency based in Stockholm, Sweden, that supports individuals and businesses to gain the Instagram exposure that they aspire for. Our work mainly involves increasing their exposure to the public, through collaborating with celebrities to maximise their instagram potential. The main part of this service involves creating targeted instagram campaigns. We also support clients with engagement, content, press articles and Instagram verification.
Fantastic! What Inspired you to start Bright Instant Marketing?
Roger Tekes, one of the co-founders of Bright Instant Marketing, was inspired by the power of social media exposure and the broader shift in advertising patterns that allows individuals to broaden their reach and target audiences. We wanted to expand on the potential that modern influencers have on social media networking, social credibility and growth in sales through promotions. This leads to the development of a business opportunity and a passion to grow the brands of individuals and business.
Roger established a comprehensive social media network and in pursuing to grow the business further, Serhat Tekes was invited to take part in the developments. At the time, although Serhat Tekes was undertaking his fourth year in his Masters degree (MSc) in Industrial Engineering and Management, he quickly took the opportunity to grow the brand, and became the co-founder of Bright Instant Marketing.
Why do you think it’s important for a business to do viral growth campaigns such as the ones your company offers?
Developing growth campaigns is a powerful way to boost the brand and exposure of a business, with the possibility of reaching out to thousands of people in a couple of days. It efficiently supports business to reach their target audience and increases their networking and social credibility. It is a fantastic way to maximize the potential of a business. This is the direction that modern advertising is going and it feels exciting to be part of that development in a social media context.
That’s a great point! Where do you see the company in 5 years, what are your long term goals for Bright Instant Marketing?
In 5 years, we see ourselves hosting the biggest celebrity campaigns. We also see ourselves providing businesses with training to reach their specific target audience on Instagram as well as expanding our services to other social media platforms.
I’m sure you’ll have no issues there! How can someone get in contact with you if they’re interested in working with your company?
We can be contacted through our social media accounts @brightinstantmarketing or through our website brightinstamarketing.com. There is a contact form on our website where businesses and individuals can leave their contact information or send an email to us. Furthermore, the work that we have been involved in, including previous results and campaigns, can also be found on our website brightinstamarketing.com