Stock In-Focus; Renowned Chef, Fabio Viviani, Joins Advisory Board To Help Fortify Leadership Position In Digital Deal Space

RDE, Inc. (OTCQB: RSTN) is having a tremendous start to 2021. The company’s stock is roughly 200% higher since January, and its Reg A offering is now priced approximately 20% below the current stock price. That’s great news for investors who either own the stock or those considering a purchase through the proposed Reg A filing. 

Several partnerships have put the company’s stock on the radar screens. The most recent is that renowned chef Fabio Viviani has been appointed as RSTN’s first member of its Advisory Board. And his service is likely the first of several planned additions to an Advisory Board that will focus on strengthening RDE’s relationships in the restaurant and food industry. Chef Viviani is expected to add tremendous value to the RDE team by allowing RSTN to capitalize on his industry relationships and experience as a restauranteur and chef to help direct RSTN’s mission to generate effective digital marketing services.

Chef Viviani certainly adds clout. He has fast earned his name as a Celebrity Chef, Hospitality developer, best-selling cookbook author, and TV Host. Since coming to the United States in 2005 from Italy, Chef Viviani appeared on the reality television competition series Top Chef, where he was voted “Fan Favorite.” He has also opened three dozen food establishments, restaurants, bars, and event spaces and served as a spokesperson for several international brands. His passion for quality has made him an established industry presence, and his company serves more than 10 million meals a year through his namesake venture, Fabio Viviani Hospitality, which has become a leading restaurant group in the United States. 

His expertise could help accelerate what is already a busy year for RSTN. 

Deals For Accrue

As noted, has been busy making deals since the start of the year. Shares have responded in kind, advancing more than 200% since January and more than 54% in March ($3.00). The gains come after RSTN announced several new partnerships expected to help drive revenues higher over the coming months. Its most recent partnership is with AMAC, the Association of Mature American Citizens, and its 2.3 million members that provide a targeted pathway for RSTN to reach the senior adult population. 

A second deal with MemberHub, the largest and fastest-growing community engagement software company for K-12 parent groups, also puts RSTN in an enviable position to target millions of customers through an array of digital deal offerings. MemberHub currently serves over 12,800 organizations that engage with more than 2.8 million K-12 parents. A third partnership rounds out a busy and productive few weeks of client expansion. 

That deal has RSTN partnering with Rosebud Restaurants to provide marketing services on its digital deals platform for their six Rosebud and two Carmine’s locations across Chicagoland. The three agreements add momentum to its report of solid earnings in 2020. 

A Strong Start To 2021 Financially

The partnerships come after the company reported strong operating results for 2020. Thus, 2021 is setting up to be even better. On March 1st, RDE, Inc. announced unaudited financial results for the year ending December 31st, 2020. According to RSTN, it recorded revenue of $2.9 million with a net income of $332,000, or $0.06 in earnings per share. Those results compare to a loss per share of ($1.37) in 2019.

RDE noted that the revenue figure reflects business recorded from March 1st, 2020, the effective date of RDE’s acquisition of, rather than the full year 2020. Thus, the twelve months revenue for was $4.4 million. All financial results are subject to the audit.

After an audit, results could have RDE, Inc. swinging into a profit. A breakdown of the results showed income from operations of $531,000, showing substantial improvement compared with a loss of $2.1 million in 2019. On a per-share basis, RDE delivered EPS of $0.06 compared with a negative EPS of ($1.37) in 2019. Notably, the 2020 net income and EPS include a positive non-cash change in derivative liability due to convertible notes’ accounting.

Bullish as well is that Shareholder’s Equity for the year also had a significant turn for the positive. According to its update, Equity jumped from a ($7.8 million) deficit to $1.1 million in Equity for the year. Further, with the removal of all institutional convertible debt, management expects balance sheet improvement and bottom-line growth to continue to demonstrate meaningful increases going forward.

As noted, investors are starting to feast on the growth opportunity. Since the start of 2021, shares of RSTN have increased by more than 200% from a base of roughly $1.00 each. Volume has increased substantially as well. At the start of the year, trading was sporadic. Now investors exchange approximately 13.6K shares of stock per day, a more than 13,000% increase from the trading volume lows. That increase in liquidity could help shares trade in an orderly manner.

And with its bullish trend, coupled with investor’s apparent hunger for shares, the recipe is in place to sustain higher valuations.


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