Gipnetix Pte. Ltd. announces the successful development and implementation of the corporate brand and product development strategy for a medium-sized business in Singapore.
The clothing business wanted to revive their corporate brand and product collection that had been in severe decline recently.
Having been known for their expertise in marketing and corporate brand development for small and medium-sized businesses, Gipnetix were asked to help revive the corporate brand of the clothing business and help direct the creation of a new clothing collection to increase sales.
The question was if it’s better to revive their existing clothing brand or create a new one?
As soon as the client took the strategic decision to try and relaunch their clothing brand after experiencing serious sales decline over years, Gipnetix agreed to lead this project. Having vast expertise in customer acquisition, retention and corporate brand strategy development, the Gipnetix team researched today’s clothing market and competition.
Using the knowledge gathered during the local market research and evaluation, Gipnetix developed a communication and brand positioning strategy from scratch and assisted the client in creating a new product collection for today’s women.
Thanks to the careful market research and innovation mindset of the core team, Gipnetix was able to create a corporate brand identity with a sophisticated look and feel for the clothing business.
The result of the Gipnetix team’s excellent work is the client’s strong online reputation and brand identity as well as the creation of a stylish clothing collection for the contemporary casual woman.
“Gipnetix is in an ideal position to help brands recover after the devastating effects of the Covid-19 pandemic facilitating the rise of corporate brand development. If you can’t stop setting ambitious goals for your small or medium-sized business or just hoping to find a powerful and reliable partner that can help you increase sales or revive your corporate brand, Gipnetix is the right place for you!” said Daria Halchak.
Gipnetix is a marketing agency in Singapore that can help you bring reputation management and the corporate brand of your business to new heights. Whether you want to know more about how you can improve the overall marketing performance or educate your workers on the importance of proper PR & communications, marketing and corporate brand development strategy, Gipnetix can assist.