The world has changed in the way people purchase items. Consumers are getting more aware of their ecological footprint. And the industry will have to adapt to this. It’s companies like People of Leisure, pioneering a slow fashion approach.
But what is Slow Fashion?
According to Bobby, the founder of People of Leisure, slow fashion is the idea of crafting beautiful clothes with a low carbon footprint. This model also creates a foundation for an ethical and sustainable path for fashion. In other words, slow fashion is making timeless clothes that will be wearable today, tomorrow, and in years to come.
Its the clothing that maintains long-term wear that consumers end up loving the most. This begs the question, what if all clothes remained wearable for years to come?
That’s People of Leisure’s goal. To create timeless pieces that follow essential rules in lowering their carbon footprint. Their clothes are 100% upcycled, recycled, and made of deadstock fabrics and organic yarns. They also choose to produce locally, to act
globally. All their clothes are produced in Los Angeles, since 2015.
When asked, “Who is the brand for?” Bobby’s answer was simple: “Every woman. Each piece produced, is made for the busy modern woman. She is ecologically focused and mindfully curates the items hanging in her closet.”
As the concept of sustainable fashion becomes more known, it will be companies like People of Leisure who will win with their pioneering approach.
Revolt Against Fast Fashion, peopleofleisure.co