Fellow hosts Kelly and Richard Schuh created the ProHost Profits Masterclass and developed the Maximum Occupancy Model™ to help fellow hosts recover from the pandemic and accelerate their learning curve in the extremely competitive Airbnb hosting market.
The upside of the pandemic is that the top hosts are booking at record profits and record occupancy rates as travelers are reluctant to stay in hotels. The Boulder couple have had 11 open days since Halloween 2020 and are booking at 95% occupancy. Kelly and Richard are fellow hosts who have booked 1728 reservations for a spare bedroom in their basement in Boulder Colorado, that does not even have a full kitchen. The Boulder couple grew their hosting business out of necessity after Kelly became pregnant with their first child in 2009. After hosting for a year and a half, their hosting business had become stagnant at 47% occupancy. After Kelly became pregnant, she suddenly lost her income due to extreme morning sickness and was bedridden for 24 weeks of her pregnancy. Motivated by necessity, Richard increased their occupancy to 91% occupancy in 11 weeks by correcting the 3 mistakes that almost every Airbnb Host makes.
They also doubled their income and became one of the most reviewed properties in Boulder Colorado. Their listing did so well it started covering their mortgage in February of 2010. With the income from their basement listing covering their mortgage, it then gave Kelly the freedom to stay home with their new baby girl, Maddie, for 3 years until she started pre-school.
That’s when fellow hosts started asking them how they did it and Richard started paying it forward by coaching friends, family, and neighbors. A client asked them, “Can you just give me your blueprint and I’ll do it myself?”
That prompted the business to create the ProHost Profits Masterclass. Hosts could access the best practices and business blueprint online in a self-paced learning environment. The material was then supported by live calls for questions, community, and support. “The best way to become a top host, is to model what the top hosts are already doing,” said Kelly Schuh.
Then COVID-19 hit vacation rental and Airbnb hard in March of 2020. “Kelly and I lost almost $17k in bookings in a matter of weeks,” said Richard Schuh. After taking off 2 months, the couple found that the Maximum Occupancy Model™ that allowed them to build the business back in 2009, worked equally well to recover from the pandemic.
Now ProHost is offering a free training to fellow hosts. “We found that almost every host makes the same 3 mistakes that we did. I know how important Airbnb income is to them to pay bills and make ends meet, especially in the current economic recession” Richard said.
Hosts worldwide are looking for solutions to low occupancy and deep discounting as Airbnb has become an increasingly saturated marketplace for hosts, especially as they rebuild their hosting business from the effects of COVID-19.