Orange County, CA, USA – June 24, 2021 – Michael N. Smith, who co-authored an innovative audiobook with Eric Kasum, 100 of the Worst Ideas in History: Humanity’s Thundering Brainstorms Turned Blundering Brain Farts, was recently interviewed by Vanessa Denha Garmo’s on the It’s Your Community radio show, broadcast on WJR Detroit. With more than 25 years of communications experience, Garmo is an award-winning journalist, communications strategist, content creator, and coach. She is the host of community shows on WJR 760AM, 96.3 WDVD, and New Country 93.1 FM, as well as the founder of Epiphany Communications & Coaching.
After being asked what prompted them to create the audiobook, Smith related that he runs a video advertising agency while Eric Kasum was once a speech writer for President George W. Bush and is an accomplished national journalist. He explained the process this way: “So we can kick around ideas all day long, and we have a great appreciation for it takes to come up with a good idea…and a lot of empathy and sympathy for when a seemingly good idea goes terribly wrong. We put out heads together and had a Rolodex of some really bad ideas, about 20 of them when we first started, but it was not enough for a book. It took us three years of research to put the whole list of together.”
During the conversation it was noted that 100 of the Worst Ideas in History, also available in print and Kindle formats, has a translated Portuguese edition which has sold well in Brazil. Both agreed the book could be used to get kids interested in history, an important subject which is neglected in many schools throughout the United States. Plus, as Smith pointed out, the stories helped to bring history alive rather than making it just a bunch of dates to memorize.
Listen to the whole interview at https://soundcloud.com/expertclickradio/100-worst-ideas-audiobook-radio-show-with-michael-smith-on-wjr-radio.
What if President McKinley had opted to wear a bullet proof vest and avoided assassination? What if Coke just changed its age-old formula as a devious way to increase sales? What if Burt Reynolds had said yes to the role of James Bond? These are all questions that Michael N. Smith and Eric Kasum dare to ask in their new, laugh-out-loud audiobook, 100 of the Worst Ideas in History: Humanity’s Thundering Brainstorms Turned Blundering Brain Farts, with riotous results.
From skinny-dipping presidents to toxic tooth fillings to hit singing groups that can’t carry a tune, 100 of the Worst Ideas in History is a celebration of humanity’s historical, hysterical stinkin’ thinkin’-thundering brainstorms that turned into blundering brain farts-and the astonishing impact they carry to this day.
“If you’re looking for a laugh-riot based on true great ideas turned epic failures, check this audiobook. History lessons were never so hard-to-believe and knee-slappin’ funny. You will laugh until it hurts.” – John Kelly, Detroit Free Press, 5-stars
With decades of entertainment writing and production between them, Michael N. Smith and Eric Kasum know how to deliver content that will have you in stitches-and you might actually learn something along the way as well! Narrated by the authors and a slew of other Hollywood voice actors, 100 of the Worst Ideas in History is a media masterpiece and the perfect companion while commuting, summer travelling, exercising or simply relaxing after a long workday.
“While we do have higher aspirations of helping to reinvigorate an interest in history among students and adults, 100 of the Worst Ideas in History is ultimately a schadenfreude book-taking glee in the misfortunes of others,” says Smith.
“Rib-achingly funny, and overflowing with eye-opening snippets of hindsight guaranteed to shock and awe!” – Susan Keefe, Midwest Book Review, 5-stars
“This book is for dads, grads, students, summer travelers, anyone who hears that Cliff-Claven-style, know-it-all yammering on at the end of the bar and longs to say, ‘Oh, yeah? I can top that one,'” says Smith. “It’s designed to give you the ammo to unseat that inebriated windbag and rise to your proper place as the smartest, coolest, grooviest guy or girl in the room.”
100 of the Worst Ideas in History: Humanity’s Thundering Brainstorms Turned Blundering Brain Farts (audiobook) $13.08, ASIN B08YM561F5, Michael N. Smith and Eric Kasum, available at Audible, Amazon and iTunes.
Here’s a link to 3 audio clips for downloading: http://bit.ly/100WorstClips
Michael N. Smith is the founder, executive producer and creative director of Beard Boy Productions, a southern California-based advertising production agency specializing in writing and producing television, video, radio, animation, AR/VR and web content. He has written and produced hundreds of humorous (and not-so-humorous) TV commercials, radio spots and corporate videos over the past 26 years for a gaggle of clients across our great land. He has also worked as a press aide and speech-writer for the New York State Assembly, a radio news reporter and a public relations manager.
His work has garnered numerous honors, including Clio, ADDY, EFFIE, New York Art Directors and TELLY awards. He also created the popular cult comic book character, “Pete the P.O.’d Postal Worker.” He’s penned features for National Lampoon, Men’s Exercise, Orange County Register, Los Angeles Times, Buffalo News, St. Petersburg Times and San Antonio Express News. Mike kids history, but always with love. He lives with his wife, Debora, and son, Andrew, in California.
You can find more information on Michael N. Smith at 100worstideas.com, on Facebook (Mike Smith, Beard Boy, and 100 Worst Ideas), on Instagram (Mike Smith, Beard Boy, 100 Worst Ideas) or on LinkedIn (Mike Smith, Beard Boy).
Eric Kasum has written speeches for former President George H.W. Bush, as well as President Ronald Reagan’s chief of staff and former attorney general, Edwin Meese. As a journalist, he has reported for Los Angeles Times, New York Times magazine, and CBS News. Eric has also written for a respected think tank in Washington, D.C. He is founder and CEO of the Imagine Institute, a working group committed to promoting peace, and host of the Imagine Peace Conference at UC Berkeley. His work has appeared in The Huffington Post as well as more than 100 newspapers and magazines around the world. He lives in Hawaii.
For a review copy of 100 of the Worst Ideas in History: Humanity’s Thundering Brainstorms Turned Blundering Brain Farts or to arrange an interview with Michael N. Smith and Eric Kasum, contact Scott Lorenz of Westwind Communications Book Marketing at firstname.lastname@example.org or by phone at 734-667-2090.
Follow Lorenz on twitter @abookpublicist.