On June 26th (EST), Happy Lemon, a trendy tea brand which has a 15 years long history operating in the global tea market, posted on the Nasdaq screen in New York’s Times Square. The big screen showed the Salted Cheese Tea, which is popular in the North American market, with the slogan “always imitated but never duplicated”, declaring Happy Lemon’s vision to the world: “Make the world to fall in love with the tea culture”.
Happy Lemon is affiliated to the Taiwan listed company Yummy-Town Group. Since its establishment 15 years ago, the brand has always stuck to the principle of “tea as foundation”, implemented the idea of “new tea culture” as the global promotion strategy, and created new tea drinks to not only make but also deliver happiness to its customers. Happy Lemon innovatively combined the cream cheese with rock salt in 2006, which created Salted Cheese tea series exclusively for Happy Lemon, bringing a revolution in the milk tea industry. In 2010, Happy Lemon executed the international strategy to enter the overseas market, and brought the sweet and salty Salted Cheese tea to the local market. Since then, the creative way of drinking Salted Cheese caps at a 45-degree angle has taken the world by storm, especially in the North American market. CNN and other American news outlets have recognized Salted Cheese tea for its innovation and great taste.
Happy Lemon has grown steadily with over 1000 locations in 220 cities worldwide. Our consumers can find Happy Lemon in Shanghai, Beijing, New York, San Francisco, Los Angeles, Denver, London, Toronto, Dubai, Tokyo, & Kuala Lumpur. We wish all our customers a wonderful experience with Happy Lemon!