Artists are not always regarded as entrepreneurs. They are often tied to a middleman or a management company, a bridge that connects them with their audiences. But David Fletcher is creating a different statement. He is determined to prove that artists can simultaneously become successful entrepreneurs, especially with today’s modern platforms.
David Fletcher is better known for his moniker DGdidit. He is an independent musician from Florida, currently making waves in the music industry with his undeniable talent. Hand in hand with his thriving music career is his drive to create a name for himself as an entrepreneur. Hence, DGdidit committed to exploring and scaling his success by investing in cryptocurrency through non-fungible tokens (NFTs).
NFTs have risen to popularity over the past couple of years. It first entered the scene in 2014. As explained by Forbes, an NFT is a digital asset that represents real-world objects such as music, art, digital game items, and videos. Such investments are bought and sold online using cryptocurrency. Since November 2017, over $174 million has been spent on trading NFTs, and the numbers continue to increase today. Additionally, NFTs are traded within the Ethereum blockchain. Among the most notable trades among NFTs are the iconic video clips from NBA games and a composite of 5,000 daily drawings by Beeple called EVERYDAYS: The First 5000 Days.
Seeing the immense role NFTs play for artists, DGdidit did not hesitate to jump into the craze. He believes that cryptocurrency is the future of investing. As one of the earliest users of bitcoin, the artist saw how crucial it is to take part in the modern currency. Today, he is one of the first waves of artists who are creating NFT artworks and selling his masterpieces to a plethora of patrons through the digital space, making higher returns than what he could have generated by making regular transactions.
Because of his business-savvy attitude, DGdidit sets himself higher than the rest of the typical artists in the industry. Before finally deciding to pursue a full-time career as an artist, he had a fruitful run as an investor. Eventually, following his passion for music, DGdidit chose to transition and pivot his path to writing and recording his own music.
Since then, the road has never been easy for DGdidit. He has encountered so many roadblocks in the industry, enough to pull others down to the trenches. But he persevered, fueled by a clear vision of where he wants to be. The artist also realized that the only way to win in the music industry is for him to build a brand for himself and think two steps ahead when handling business. Not many artists see how NFTs could change their careers, but DGdidit is among the pioneers who will genuinely experience its impact.
Indeed, in today’s fast-paced world, artists need to become versatile. Talent alone is no longer enough for one to survive. DGdidit is a testament to that, and he understands how massive today’s changes are. In five years, he aims to be respected in the independent music scene and cement his name as an artist with an unparalleled eye for business opportunities.
Learn more about DGdidit and his music on this site.