Currently, the brands and businesses are worried about their social media management. The competition is growing and is getting harder to get ahead of the competition. Many companies are complaining that their social media postings generating less engagement and conversions than they would like? The solution of this problem is to look for the ideal time for posting.
Based on studies from different research centers, Social Computing Journal has covered the best time to post on social media in this article. Social Computing Journal has a wonderful starting point for brands and businesses to figure out what publishing schedule works best for individuals, and business followers to earn more likes, comments, and shares.
What is The Best Time to Post on Social Media?
The truth is that there is no ideal moment for a business to publish on social media. It depends on the type of any business target market.
Sure, someone could post at odd times or conduct their own research to discover what their competitors are up to, but do they have the time? It’s unlikely.
So, how to figure out the optimal moment to share something on social media? It is a common question.
SCJ looked at some of the current research on the subject.
This may not provide individuals and companies with a specific time that is ideal for their audience, but it will provide them with a starting point. Then they can conduct tests to determine when their audience is at its most engaged. This is also confirmed by Muashra.
Best Time to Post on Facebook
Tuesdays and Thursdays, from 8:00 a.m. to 12:00 p.m., are the greatest days to post on Facebook, according to our research. This matches what a social media team discovered after digging through their own data.
Best Time to Post on Instagram
According to the research, the best time to post on Instagram is 11:00 a.m. on Wednesdays. When the social media team went into their posting history, they came up with similar results. SCJ has published a comprehensive guide on this topic.
Best Time to Post on Twitter
According to research, the ideal time to publish on Twitter is 8:00 a.m. on Mondays and Thursdays. On weekends, mornings are preferable.
Best Time to Post on LinkedIn
On Tuesdays and Wednesdays, 9:00 a.m. is the optimum time to post on LinkedIn. When the social team at looked at their posting statistics, they came up with similar results. The optimum time for them to publish on LinkedIn is between 8 and 11 a.m. PST on weekdays.
Identifying the best time to post on social media helps anyone get more likes, views and shares. Individuals and companies need to realize the importance of ideal time for posting. It can boost the social media presence.