Australia – July 7, 2021 – Have you ever questioned how a sustainable energy company like Tesla manages to expand to US$654 billion  net worth in just 18 years, with no advertising spend, while General Motors who spend billions of marketing dollars every year, has a net worth of only US$85 billion  after 113 years in the market?
Inspired by a carpenter who launched the biggest global brand over 2,000 years ago with no marketing budget, search engine optimisation, media broadcasts, PR agency or social media channels, Jaysen shares a proven approach for businesses to communicate with strangers and turn them into brand advocates, for free.
Jesus Christ Marketing Superstar draws its readers to the world of marketing with a fresh and clever approach. Drawing on his passion for marketing and data, Jaysen creatively weaves a correlation of the Jesus story with contemporary marketing anecdotes that create an insightful and worthwhile read. It is the ideal book to transform you into a marketing superstar when budgets are limited, and the competition is big.
“The depth of research and data-driven facts are impressively woven around the greatest marketing story of all time.” – Shaun O’Keefe Founder of Network FP
Jesus Christ Marketing Superstar is available on Kindle and in paperback. It challenges marketers and business owners around the world to think differently about how they engage their customers and grow a fan base of millions.
About Jaysen du Plessis
Jaysen du Plessis is a digital marketing expert and business strategist focused on data analytics, with over 24 years of experience in the marketing industry. From launching his first app before the App Store existed, transforming a free wi-fi solution in an ASX listed data analytics business, to directing marketing operations, and improving consumer engagement and brand recognition, Jaysen has done it all.