Caelverum Media Production has launched a range of mini competitions and social media games on their Instagram page to help alleviate some of the frustrations and fatigue that may be caused by the extended lockdowns in Sydney Australia.
Each extension of the Sydney lockdown naturally was difficult to hear for many and there have been a growing amount frustration from residents. To help, Caelverum Media Production has responded with the launch of interactive social media games that gives out prizes and encourages positive interaction between its 350+ influencers (aka vibers). The games began at the beginning of September.
The company’s CEO (Soozhee Pearce) commented on how she wanted to add a little fun during such a difficult time for many. “The frustration is real for many people affected so we thought why not just try help and connect people towards a more positive conversations and help pull them away from the traps of frustration.”
Campaign designers Laurese Zakout (@luluzakout) “I think it’s great for viber interaction and getting people involved in positive and fun activities during lockdown to boost morale.”
Caelverum gamer guy and campaign designing team Jack Barkl (@jackbarkl) believes that the Caelverum challenges will not only push our initiatives forward but also spread positive vibes.
Fellow Media associate & games designer, Prachi Parikh (@prachi_caelveum) added “I think it’s a great initiative to show that Caelverum is still capable of doing awesome things during lockdown – and it’s a good way to encourage others to spread a little joy to those going through a lockdown.
The company hopes that the fun mini social media competitions will get people playing along and interacting with each other, and the team hopes hope that the prizes will just be an added bonus for people to stay excited and eager to participate throughout the day and the weeks to come.