A Russian model who struggled for years to ‘make it’ in the tough fashion industry has finally achieved her dreams by becoming a supermodel and appearing in Vogue Magazine and becoming the face of Estee Lauder cosmetics.
Liza Kei, 31, who hails from the small town of Rostov in Russia, said that for years she struggled to make it big on the fashion scene after being told by numerous model agents that she was ‘not pretty enough’ and ‘not skinny enough’, despite her stunningly beautiful looks.
From a young age she dreamed of walking the catwalks of New York fashion Week and gracing the covers of magazines, a dream sometimes she said ‘felt impossible’. But through her perseverance, she became one of the most sought after models in the world.
After surviving most days on a diet of plain chicken and rice, Liza finally hit the big time after she appeared in a feature in Vogue. Starring in the iconic fashion bible was a turning point for the model and she has since gone on to become the face of numerous brands including; Victoria Beckham, Estee Lauder, Olay and Lancome. Now she spends her time representing these brands and others and uses her platform to share positivity and motivational messages to her audience to give them advice on making it in the modelling industry.
With over 380,000 followers on Tiktok and millions of views, as well as over 84,000 on Instagram she shares stories of her time as a teenage model going through the casting process, trying to fit the strict beauty and weight requirements and shares how she was rejected so many times by agencies and brands – but never gave up on her aspirations. She hopes that by giving this real insight into the fashion world through her Tiktok videos and posts, that she can help young models become aware of the difficulties they may face and how to overcome these to achieve global success.