The sales of nearly all companies, stores, and retailers skyrocket during the holiday seasons. On the surface, both consumers and stores benefit, but the environment suffers from wasteful behavior – millions of plastic bags are discarded as soon as customers leave the shop, and tons of carton packaging litters parking lots.
According to Vox, online shopping packaging waste has boomed in the pandemic, further escalating the issue. However, certain brands are committed to addressing the problem through sustainable shopping solutions, and IndieGetup is committed to helping consumers find them.
IndieGetup is an American company that was founded with a mission to connect meaningful brands with conscious individuals and has launched the Pledge to Gift Good 2021 campaign on the 12th of November 2021.
The main goal of the campaign is to encourage consumers to shop sustainably this holiday season, and to raise awareness of eco-conscious consumerism. By hashtaging #GiftGood2021, consumers have a chance to win dozens of green, sustainable gifts.
IndieGetup has included dozens of select brands that are committed to sustainable, ethical manufacturing and distribution, basing their decisions on a set of strict criteria, including transparency, authentic sustainability, and fair trade.
Established firms and companies that are participating in Gift Good 2021 campaign are brands that have taken environmental action, inclusive sizing, and that offer plastic-free products.
“Our mission is to work with brands that are authentically sustainable. This means that the brand lives and breathes the practice of making its products, manufacturing, and operations as sustainable as possible.”
IndieGetup offers consumers an opportunity to “Make the Pledge to Shop Sustainably this Holiday Season”, offering $2,000+ worth of sustainable gifts. Over 30 eco-conscious brands are participating in the event, offering the finest ethically-sourced goods to the lucky winners.
Numerous influencers and content creators have taken the pledge towards sustainability, spearheading the idea of ethical, eco-conscious shopping.
IndieGetup’s co-founder Brandon Dendas imparts that “carbon emissions for online shopping average about 36% lower than for in-store shopping.” The efforts behind the brand’s campaign to reinforce sustainable shopping are based on extensive market research and the need for a centralized location for consumers to conveniently find eco-friendly firms:
“According to the study, circular, consolidated routes reduce transportation-related emissions by almost 90%” ‘If we can provide a centralized location for consumers to shop exclusively from sustainable brands, we can further amplify these carbon offsets.”
IndieGetup is also a partner of numerous environmentally-friendly organizations, including 1% for the Planet, Certified B Corporation, Climate Neutral Certified, and The Conservation Alliance. The brand is reaching out for consumers to make the pledge to shop more sustainably and establish it as a much-needed green shopping trend.
More information about IndieGetup can be found on the brand’s official website.
Company Name: IndieGetup
Contact Person: Brandon Dendas
Email: Send Email
Country: United States