On Dec.1-3, with the theme of New Habitats, design is the new meta discipline, 9th Shenzhen International Industrial Design Fair 2021(SZIDF 2021) is held in Hall 2, Shenzhen Convention and Exhibition Center.Focusing on new industries such as 5G+, digital economy, sharing creation, with the curator Mads Quistgaard’s ideas on the future of cities and industries driven by design innovation, SZIDF 2021 fully demonstrates the advantages of Shenzhen as a city of design and innovation, promoting the transformation from “made in Shenzhen” to “designed in Shenzhen” and “created in Shenzhen”, as well as promoting the upgrade of “Shenzhen quality” with design. This is an exhibition that will set the benchmark for a new habitat for all mankind.
Among 7 sections of SZIDF 2021, Shenzhen Central ExhibitionArea is an important platform to show Shenzhen’ s pioneering and exemplary role as a city of design with four sections, which are Nation Industrial Design Center Design Exhibition, International Design Award Winners, Advanced Technology Interaction Area, and Greater Bay Area Design Exhibition, conveying the spirit and value of design with Shenzhen’s unique cultural characteristics, releasing the power ofdesign, and helping Shenzhen to better innovate.
The world’s first mass-produced OLED transformable TV from Shenzhen Skyworth-RGB Electronics Co., Ltd. – Skyworth W82 OLED TV, with flexible screens for unique visual experience; the world’s first flexible screen smart speakers from Shenzhen Rouyu Technology Co., Ltd. Mirage smart speakers, fully flexible screens provide immersive multi-scenario functions; Shenzhen DJI Innovation Technology Co., Ltd. showcased the latest unmanned intelligence results, highlighting the strong advantages of the integration of science and technology and design innovation; JimuGo Motorcycle produced by Shenzhen Youbixuan Technology Co., Ltd is the first Chinese self-developed block motorcycle capable of manipulating upright running. The cool simulation highly restores the details of the motorcycle. In addition, Airluna, the world’s first air disinfection lamp from Chaochuang Technology Co., Ltd., with its exquisite appearance, substance, and clearly defined functions is displayed as well; the GOOVIS Head-mounted Cinema from Shenzhen Nade Optics Co., Ltd etc., which are a series of outstanding achievements in Guangdong, Hong Kong and Macao, together to create a masterpiece that highlights the characteristics of the Bay Area, thus to add value for the development of the Bay Area.
Considering the raging epidemic, SZIDF 2021 is held online and offline at the same time. The fair will include Global Design Value Summit, The Great One award, “Design & Manufacturing” business matching meetings and Global Design Released in Shenzhen & New Product Launch. SZIDF 2021 also works with platforms such as Shenzhen i Enterprise, Tik Tok to develop Online Design Exhibition, bringing a diversity of cutting-edge, novel designs to the network, in order to create a great cloud design exhibition with as many participants as possible.
At present, shenzhen has more than 22,000 industrial design institutions, over 1,400 professional industrial design companies, more than 150,000 industrial design employees. Shenzhen has built 13 national industrial design centers, 114 provincial industrial design centers and 95 municipal industrial design centers, which shows Shenzhen’ s outstanding innovation ability. And the number of domestic and foreign well-known awards such as China Excellent Industrial Design Award, Guangdong “Governor Cup” Diamond Award, Red Dot Best of Best, iF Gold Award etc is increasing continuously, and excellent design achievements are constantly emerging. And in November this year, Shenzhen successfully won the first batch of national industrial design service-oriented demonstration city, highlighting the strong strength of Shenzhen industrial design.
SZIDF 2021 brings together the world’s top design innovation resources, with the purpose of promoting industrial design to empower industries in various fields more efficiently and with higher quality, presenting the industrial resources and innovation ecology of Shenzhen and Even China to the world. For the new era of Shenzhen, SZIDF 2021 serves as a historical mission to demonstrate Shenzhen’s role as a pioneer demonstration zone of socialism with Chinese characteristics. As a capital of innovation, entrepreneurship and creativity with global influence and a modern socialist power city with outstanding competitiveness, innovation and influence, Shenzhen shoulders the important mission entrusted to it by China, which is of great practical significance.