With consumer demand to shop from ethical small, local businesses at an all-time high, female-founded City Shoppe has created a marketplace where independent businesses and conscious consumers can come together. Founded in 2021 by Ash Cintas, City Shoppe is reaching new heights—serving more than 35 cities and 300 small businesses, and adding over 100 new businesses every month. Shoppers and small businesses alike are flocking to the platform, which provides customers with seamless shopping experiences sorted by values, impact or location.
Recent data shows that 82% of Gen Z and Millennials support small businesses, yet these groups also prefer the ease of online shopping. However, the traditional e-commerce market can be both time consuming and costly to navigate for those at the helm of America’s smallest businesses. City Shoppe allows small businesses to come together on one platform, empowering them with the support and tools to have more control over their online business data and customer acquisition. This helps ease the pressures of losing customers to traditional big box stores, or well-established competitors with multi-million dollar marketing budgets.
From a marketing perspective, small businesses can use City Shoppe’s tools to build marketing campaigns together, expanding their reach and distribution while creating target audiences via partnering with other like-minded brands. This helps to keep customer acquisition rates lower, and bring in higher converting customers.
“The biggest problem with saturated mainstream e-commerce platforms is if you can’t get discovered, what’s the point of your site?” said Cintas. “With only 2% of brands owning their first page of search results and social media pay to play, how does a small business compete against million-dollar ad budgets?”
A value-driven marketplace, City Shoppe consists of over 80% minority-owned sellers and 85% women-owned shops. The platform integrates directly with Shopify, making things as easy as possible for busy sellers to manage their orders. Sellers also benefit from the ability to work collaboratively together, sharing data and best practices to continue growing their businesses.
In addition to simplifying processes for sellers, City Shoppe provides those interested in impact shopping with an easier way to patronize small businesses in their communities. Product categories include apparel and accessories, home and living, skincare and wellness, food and beverage, and more. City Shoppe offers an ideal alternative to Amazon with its numerous product offerings.
To learn more about City Shoppe, visit https://cityshoppe.com/.
About City Shoppe
City Shoppe is a SaaS-enabled marketplace that offers build-in-a-box tools for SMBs to thrive in e-commerce. City Shoppe present additional opportunities for business owners, with over 80% of minority-owned sellers within the community. Customers can enjoy seamless shopping experiences sorted by values, impact, or city.
For more information, visit https://cityshoppe.com/.