Many people dream of leaving their job to start their own business. The possibility of calling the shots, having a flexible schedule, and taking their talents online has opened new doors. With no shortage of ideas to generate income doing what they love, entrepreneurs can find unique ways to impact the world while living their dream life.
Misty Kortes is a marketing expert who knows firsthand what it means to make her mark online. As the founder of Your Marketing Coach, Misty’s mission is to show entrepreneurs that they, too, can leave their corporate jobs to make money and experience the freedom, flexibility, and control entrepreneurship offers,
Misty paves the way for new and existing entrepreneurs to build through her coaching programs, best-selling courses, and podcast, Shop Talk.
Misty knows what it takes to bootstrap your way to building a successful business. She created her marketing agency that’s helped over 3,000 entrepreneurs using a $20 Staples coupon and a promotion for a free 30-day trial of Wix.
“Starting a business is not hard. It’s work, but not hard,” says Misty. To start a successful company, Misty shares her years of experience as an entrepreneur to point business owners in the right direction.
While most people start by asking themselves, “What do I want to offer or sell?” Misty says successful entrepreneurs should expand on this way of thinking. The question instead should be, “What outcome can I promise to deliver to my customer?” By starting with the end in mind, a vision will emerge for the kind of solutions they will offer and the business they will create.
Misty says it’s essential to know your customers. Identifying the perfect customer goes beyond creating a target market. It allows entrepreneurs to understand their customers’ needs and desires. Once they know the customer intimately, they can lead them to the solution.
After identifying who this customer is, Misty says it’s necessary to have a way to reach them. What’s the best way to do it? Give them something valuable for free in exchange for the prospect’s contact information.
Misty also points out that consumers make decisions based on cost when all things are equal. Rather than building a value-based brand, many new business owners will lower their prices rather than create value-based solutions. This tactic is a recipe for failure because it only commoditizes the business. A better strategy is to keep the ideal customer’s needs in mind and create irresistible offers they can’t refuse.
Finally, Misty points out that there are hundreds of ways to promote a new business online – absolutely free. The key is that business owners should focus on no more than three strategies to get their message and offer in front of their ideal customer.
Find more information at https://yourmarketingcoachonline.com/.
Media Contact
Company Name: Your Marketing Coach
Contact Person: Misty Kortes
Email: Send Email
Phone: (218)231-6662
Country: United States
Website: https://yourmarketingcoachonline.com/