Real Time Location Systems in Sports Market Led by Growing Demand for Player in Game Tracking set to Reach the USD 2 Billion Mark by 2020

“The APAC region is poised to grow at a very high CAGR due to growing awareness leading to high adoption of RTLS. The growth can be highly attributed to the the improving economies and growing sports analytics market in this region. The evolution Sports An”
Real Time Location Systems in Sports market estimated to grow to $2.3 billion by 2021 at 35.1% CAGR as mushrooming sports analytics market propels the segment.

According to the market research report, “Real Time Location Systems in Sports Market: By Component (Tags, Software, Sensor, Services)); By Technology (Active RFID [Bluetooth, WI-Fi, GPS, UWB, Zigbee], Passive RFID); By Tracking (Player Training, In-Game Player, Asset) – Forecast (2016 – 2021)”, published by IndustryARC, the global real time location systems in sports market to reach $2 billion by 2020.

Browse 60 Market Tables, 55 Figures spread through 194 Pages and an in-depth TOC on “RTLS in Sports Market

Real Time Location systems (RTLS) have been introduced in the sports market in recent years. RTLS continuously monitors the position and location of target object or personnel in real time. These RTLS Systems contain RFID tags and readers and usually work with the help of tags which are attached to the target objects or individuals from which wireless signals are sent and received by the readers. These readers are fixed at predetermined positions so that they transmit the location data to the software which is installed in the device. The software interprets the exact location visually to the end users. By adopting the RTLS solutions, sports companies have been able to better adjust their tactics as well as analytical capabilities.

According to a recent study from IndustryARC, the RTLS Sports market generated revenue of $386 million in 2015 and is projected to grow at 35.1% CAGR through 2021. The RTLS Sports market is exhibiting high growth due to growing awareness regarding benefits of these solutions as well as decreasing system prices. The launch of new products, particularly based on Bluetooth technology, with improved functionality and features has also had a positive effect on the market. The RTLS Sports market is led by Statsports (U.K), Quuppa (Finland), Zebra Technologies (U.S), Catapult Sports (Australia) and ChyronHego Corporation (U.S). A recent report created by IndustryARC examines this market and as well as the various RTLS solutions and applications.

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Americas market is the biggest market in 2015 with revenue of $218 million followed by Europe. The APAC region is poised to grow at a very high CAGR due to growing awareness leading to high adoption of RTLS. The increasing innovation in technology and decreasing prices combined with awareness regarding the capabilities of RTLS are set to propel the adoption. The ROW region is poised to exhibit high growth due to growing Wi-Fi Infrastructure in this region as well as increased adoption of asset tracking. The soccer world cup to be held in Qatar will significantly raise awareness regarding RTLS as these devices will be utilized by a number of world cup teams to aid player performance.

The Major Players in this Market Include

  • Statsports (U.K)
  • Quuppa (Finland)
  • Catapult Sports (Australia)
  • Zebra Technologies (U.S)
  • ChyronHego Corporation (U.S)

Product launches have been the focus for the RTLS sports companies in recent years. The major product launches in 2014 were by BeSpoon and OATSystems.  Other companies such as BeSpoon (France) and Kinexon Precision Technologies (Germany) are challenging these leading companies with their growing product portfolio.

The Global RTLS in Sports Market Report provides detailed analysis of the different types of RTLS solutions based on technology and application.

The RTLS Sports Market study across various applications is incorporated in the Report

  • Player Training Tracking
  •  In Game Player Tracking
  • Asset Tracking

The overall market is also presented from the perspective of different geographic regions and the key countries for this industry.  Competitive landscape for each of the product types is highlighted and market players are profiled.

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