Retail Analytics 2017 Market Expected to Grow at CAGR 20.59% and Forecast to 2021

“”Retail Analytics 2017″”
WiseGuyReports.Com Publish a New Market Research Report On – “Retail Analytics 2017 Global Market Expected to Grow at CAGR 20.59% and Forecast to 2021”.


The analysts forecast the global retail analytics market to grow at a CAGR of 20.59% during the period 2016-2020.

Retail analytics delivers flexible, scalable, cost-effective, and advanced solutions for optimizing marketing and merchandising decisions. It helps in the following areas: 
• Price rules and performance target management 
• Demand forecasting 
• Price and promotion modeling 
• Price and promotion optimization 
• Category management 
• Store clustering and price zone definition 
• Product assortment selection 
• Markdowns optimization 
• Competition analysis 
• Market basket analysis 

Retailers have to analyze terabytes of data to understand consumer needs accurately. Retail analytics helps predict a range of consumer preferences, from simple demands to unique tastes. Organizations in the retail sector are using business intelligence (BI) and retail analytics tools in areas of customer intelligence, merchandising intelligence, and operational intelligence. Retail analytics tools help them understand customers and businesses better and increase their market shares.


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Covered in this report 
The report covers the present scenario and the growth prospects of the global retail analytics market for 2016-2020. To calculate the market size, the report considers revenue generated from software licenses, support and maintenance, and subscriptions from analytics applications in the retail industry.

The market is divided into the following segments based on functions: 
• Consumer analytics 
• Marketing analytics 
• Supply chain analytics 
• Merchandising and in-store analytics

The report, Global Retail Analytics Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors 
• Angoss Software 
• Experian 
• IBM 
• Microsoft 
• Oracle 
• SAP 
• SAS institute

Other prominent vendors 
• Adobe 
• Information Builders 
• Infor 
• MicroStrategy 
• QlikTech 
• Tableau 
• Tibco Software

Market driver 
• Increasing volume of data from retail sector 
• For a full, detailed list, view our report

Market challenge 
• High cost of implementation and upgrading 
• For a full, detailed list, view our report


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Market trend 
• Shift toward predictive analytics tools 
• For a full, detailed list, view our report

Key questions answered in this report 
• What will the market size be in 2020 and what will the growth rate be? 
• What are the key market trends? 
• What is driving this market? 
• What are the challenges to market growth? 
• Who are the key vendors in this market space? 
• What are the market opportunities and threats faced by the key vendors? 
• What are the strengths and weaknesses of the key vendors?


Table Of Contents – Major Key Points


PART 01: Executive summary 
• Highlights 

PART 02: Scope of the report 
• Top-vendor offerings 

PART 03: Market research methodology 
• Research methodology 
• Economic indicators 

PART 04: Introduction 
• Key market highlights 

PART 05: Market landscape 
• Market overview 
• Applications of analytics in retail industry 
• Market size and forecast 

PART 06: Market segmentation by function 
• Market overview 
• Types of retail analytics by function 

PART 07: Geographical segmentation 
• Global retail analytics market segmentation by region 2015 
• Retail analytics market in Americas 
• Retail analytics market in EMEA 
• Retail analytics market in APAC 

PART 08: Key leading countries 
PART 09: Market drivers 
PART 10: Impact of drivers 
PART 11: Market challenges 
PART 12: Impact of drivers and challenges 
PART 13: Market trends 
PART 14: Five forces analysis 

PART 15: Key vendor analysis 
• Vendor landscape 
• Description of products and solutions 
• Other prominent vendors 



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