Enerblu, Inc. (EnerBlu) appoints C.Robert Pedraza as Chief Strategy Officer

RIVERSIDE, CA – 30 May, 2017 – Enerblu, Inc. (EnerBlü) today announced the addition of an executive team member to a newly formed position at the organization’s headquarters. Mr. C. Robert Pedraza assumes the role of Executive Vice President/ Chief Strategy Officer effective May 1, 2017. The CSO will oversee the global strategy development of EnerBlü on an enterprise wide basis. Robert comes to the organization with a strong background in the commercialization of advanced battery technologies, in the equity capital markets and in M&A.

“Robert and I have worked closely together and collaborated many times over the past 15 years on innovative cleantech and advanced battery solutions,” said Daniel Elliott, CEO of EnerBlü. “Robert is an outstanding leader and well-recognized pioneer in the high-power solution field. I am very excited that Robert has decided to join with EnerBlü. Robert will work with the leadership team to develop and implement EnerBlü’s fast-growth global strategy. He will leverage his industry experience and in-depth knowledge of advanced battery storage solutions to focus EnerBlü’s geographic expansion by evaluating strategic acquisitions, establishing partnerships and forging alliances globally”. Mr. Pedraza added “I am really excited to be back in the fast-growing high power battery storage segment. With all of the advances being made by EnerBlü ranging from low-cost Titanate cell manufacturing to seamless integration of unique hybridization technologies, I see boundless opportunities in front of us. I am privileged to be joining EnerBlü at this special time in the growth stage of the company.”  

C. Robert Pedraza was Vice President, Strategy and Executive Officer of Altairnano, at the time it listed on NASDAQ from 2005 to 2012. He built and led the global sales and marketing team targeting expansion in Central America, Europe and China. Robert was also responsible for the firm’s corporate strategy, corporate financing and institutional investor relationships. Previously he was Founder of Tigré Trading in Princeton, New Jersey an institutional equity trading boutique that facilitated transactions for long/short strategy hedge funds. Prior to this, Robert held senior sales positions with Fidelity Investment Institutional Services Company, Alliance Capital and Prudential-Bache Securities. 

Robert earned his B.S. in Business and Economics from Lehigh University, and completed the Graduate Marketing Certificate Program from Southern Methodist University.

About EnerBlü, Inc.

The merging of our electrification value chain with both our automotive value chain and our advanced battery value chain creates new capability requirements that are essential to the success of business development initiatives for our partners and clients. EnerBlü provides unique business and technical support platforms to OEMs targeting the various and numerous EV markets in the United States while leveraging tremendous technical and marketing expertise for a wide range of stationary and mobile energy storage applications globally. EnerBlü offers unique technical and manufacturing capabilities as well as front line technology development in all aspects of thermal engine hybridization, DC/DC and DC/AC converter expertise, PV diesel hybrid microgrids, battery management systems and intelligent power control management technology.

The EnerBlü team passionately embraces the challenge of impacting society today with smart and clean power on a global scale.

EnerBlü, Inc. also known as EnerBlü is the parent company of:

EnerBlü Grid Services (EGS)

EnerBlü Power Products (EPP)

EnerBlü e-Transport (aka SEVI)


Media Contact
Company Name: Symblu
Contact Person: Xavier Guerin
Email: info@enerblu.net
Phone: (562)270-0900
Country: United States
Website: www.enerblu.net