OneWay participates in 2017 ChinaJoy with attractive short-video Ads

SHANGHAI, CHINA – 31 Jul, 2017 – On July 27, 2017, The annual global digital interactive entertainment event—ChinaJoy holds in Shanghai New International Expo Center. ChinaJoy is the largest gaming and digital entertainment exhibition in China, with their own booth at B2B area. Global mobile short video Ad-tech service provider OneWay participates in the exhibition with various Ads formats and new visual feasts, attracting numbers of viewers vias maximize monetization plan.

In the game industry chain, how to balance the interest of advertisers, developers and game player is the constantly important issue that needs discussing. As the mobile market continues to saturate, the player experience has being more and more significant. For this ultimate problem, OneWay exhibites a set of viable options for the audiences.

Protect the players experience without leaving any detail

Incentive Video ads and in-feed native ads are main two core products of OneWay, which experiences layers of advertising optimization to mix player’s advertising experience into the game process and reduce the player’s psychological conflict effectively.

OneWay provides various Ads formats for advertisers, such as in-feed native ads, dynamic End-card ads and 360 degree video ads. At the same time, OneWay Advertisement SDK originally invented pause dotted technology in additional to the normal SDK functions in the market, which enables user to pause the video ad during the playing and go to app store to download the app in advance.

Maximize monetization brings high eCPM

In the OneWay one-stop intelligent advertising platform, developers only need 3 steps to require OneWay SDK?which is easy to integrate and compatible with various engines with the volume less than 200K, and it supports Android and iOS platform at the same time.

What’s more, OneWay uses a more affordable charging way – CPV, which means that developers could receive the revenues as long as the players finished their ad watching, and the price will change with the platform inform situation. This charging mean shares more revenues with developers, which is also one of the efforts to seek a win-win situation.

How to bring accurate audiences to advertisers, provide high quality game for players and guarantee the high eCPM for developers is one of the most significant issue for the development of game industry. OneWay creates a set of effective solutions for us in the process of development. In the future, OneWay will continue to deepen the cooperation with major game advertisers and developers and contribute their own strength to promote the prosperity of the game industry.

How to contract us:



Media Contact
Company Name:
Contact Person: Zhang Hui
Country: China