Innovators in Advanced Cyber Threat Detection to be Featured on 21st Century Television

Damballa CEO David Scholtz discusses today’s cyber security challenges

September 18, 2014 – Boca Raton, Florida–Businesses today must be ready to defend their networks against cyber criminals that deploy malware capable of accessing sensitive data, intellectual property, finances, and similar private information. Damballa works to help businesses detect and respond to threats that are active in their network so they can prevent damage. As JL Haber, the Vice President of Programming for 21st Century Television, expresses, “As our lives have become increasingly dominated by the internet, the risk of a cyber-attack is imminent and frightening. Cyber threats affect every organization, regardless of its size. Damballa is in the business of protecting businesses from advanced threats before they lose valuable assets so we thought that would be of interest to our viewers.” Watch Damballa’s Segment airing on Bloomberg Television (as pd. prog) on September 21, 2014. Check your local listings for airtimes.

Traditional cyber security solutions work to prevent breaches, but today’s advanced attacks can easily evade them. Damballa suggests that prevention will fail and when that happens, organizations must pivot quickly to detecting and responding to active infections before damage is done. Their technology platform automatically detects patterns of malicious behavior, accumulates evidence and ‘convicts’ a device as infected when enough indisputable evidence is correlated. Security teams use that information to quickly shut down infected devices. 

Those interested in learning more about what Damballa offers companies should tune in to watch this latest episode of 21st Century Television airing on Bloomberg Television (as pd. prog) on September 21, 2014. Check your local listings for airtimes.

About 21st Century Television

21st Century Television is an award winning business and health program that is independently produced by MMP (USA), Inc. The show provides its viewers an in depth opportunity to find solutions to the industry problems from some of the top business leaders from across the world. With more than 5,000 companies participating on over 500 shows, 21st Century Television continues to be the premier and targeted outlet for the latest business and health stories. 21st Century Television airs on cable networks to over 100 million potential television households.

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