Pregnancy Test Kits Market 2017 – Current and Future Outlook 2023

Market research future has a half cooked research report on pregnancy test kits market. The pregnancy test kits market is growing at an average rate and is expected to grow at the same speed till 2023.

Global Pregnancy Test Kits Market Information, by type of test (blood test for HCG, Urine test for HCG and others); by product (digital devices, line indicators (Strips, cassettes and mid-stream devices) and others); by End users (hospitals, clinics, household) – Forecast to 2023

Market Highlights

The Pregnancy test kits market has been evaluated as average growing market and expected that the market will reach high growth figures in coming years. A factsheet published by the WHO states that about 40% of pregnancy cases reported each year were unintended and around 10% cases were that of teenage pregnancies and the number is expected to increase further in the coming years. These are the main reasons leading to the market growth of pregnancy test kits market. Other factors such as the increasing awareness about the availability of pregnancy test kits with their clinically proven safety and effectiveness has resulted in an increasing demand for self-detecting pregnancy kits thereby increasing the growth and size of global pregnancy test kits market. Moreover, the escalating adolescent pregnancy rate, promotional campaigns undertaken by manufacturers of these pregnancy test or recognition kits is driving the growth of pregnancy test kits market.

North America holds the first rank in global pregnancy test kit market during the forecasted period. The market in the region is likely to elaborate at a CAGR of 3.8% over the next few years. Higher expenditure on healthcare sector is expected to be a major growth driver of North America pregnancy test kit market. Western Europe pregnancy test kit market is also anticipated to witness a promising growth sparked by rising adoption of digital pregnancy test kit devices in the region. Asia-Pacific pregnancy test kit market is expected to observe a highest CAGR during the forecast period. Speedily expanding population in the region, rising per capita pay and growing urbanization are some of the major issues which are projected to strengthen pregnancy test kit market in countries such as India and China.

Test the market data and market information presented through more than 50 market data tables and figures spread over 80 numbers of pages of the project report. Avail the in-depth table of content TOC & market synopsis on “Pregnancy test kits market Research Report – Global Forecast to 2023”.

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Pregnancy kits market Players:

Key players profiled in the report are Alere Inc. (US), Prestige Brands Holdings, Inc, (US), Quidel Corporation (US), Procter & Gamble Co., (Germany), Piramal Enterprises (India), Cardinal Health (US), and Confirm Biosciences (US).


The global pregnancy kits market is segmented on the basis of type of test, product and end users. Based on the type of test, the market has been segmented as blood test for HCG, Urine test for HCG and others. Based on products, the market has been segmented into digital devices, line indicators which are further segmented into strips, cassettes and mid-stream devices and others. Further on the basis of end users the market has been segmented as hospitals, clinics, households and others. The home pregnancy test segment is growing at a rapid pace due to technological progressions and arresting product features with major organizations such as Alere Inc, Prestige Brands Holding Inc, and Procter & Gamble etc playing the key role in the launching of new and innovative home pregnancy test kits. Also the market has been growing due to the reasons such as some of the home pregnancy test kits have 99% exactness rate in detecting HCG levels from the day of the expected period of women undertaking the test. The HCG urine test accounts for the largest pregnancy test market share as per alleged pregnancy test market capturing nearly 43% of the revenues shared in 2016. There is an increasing inclination for conventional laboratory tests resulting in the decline of other test types such as FSH Urine test, HCG blood test, and LH urine test.

Study objectives:

  • To provide detail analysis of the market structure along with estimated forecast for the next 6 years about various segments and sub-segments of the global pregnancy test kits market.
  • To provide insights about factors affecting the market growth.
  • To analyze the global pregnancy kits market based on various factors- price analysis, supply chain analysis, Porters Five Force Analysis etc.
  • To provide past and estimated future revenue of the market’s segments and sub-segments with respect to four main geographies and their countries – Americas, Europe, Asia-Pacific along with Middle East & Africa.
  • To provide country level analysis of the market with respect to the current market size and future growth prospect.
  • To provide country level analysis of the market’s segments which includes by type and by product and by end users.
  • To provide overview of key players and their strategic profiling in the market, comprehensively analyzing their core competencies and drawing a competitive landscape of the market.
  • To track and analyze developments which are competitive in nature such as joint ventures, strategic alliances, mergers and acquisitions, new product developments along with research and developments currently taking place in the global  pregnancy kits market.

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The report for Global Pregnancy Test Kits Market by Market Research Future comprises of extensive primary research along with the detail analysis of qualitative as well as quantitative aspects by various industry experts, key opinion leaders to gain a deeper insight of the market and industry performance. The report gives a clear picture of current market scenario which includes past and estimated future market size with respect to value and volume, technological advancement, macro economical and governing factors in the market. The report provides detail information about and strategies used by top key players in the industry. The report also gives a broad study of the different market segments and regions.

Table of Contents

1       INTRODUCTION    

1.1    DEFINITION    

1.2       SCOPE OF STUDY    








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