Internet Retailing in United Kingdom report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; home shopping; internet retailing; direct selling, as available.
UK consumers are spending a growing amount of time on smartphones, with this having a marked influence on retailing trends in the UK. Shopping via smartphones is increasingly viewed as secure, while the convenience that mobile internet retailing offers for shopping on-the-go is unparalleled. Many leading retailers meanwhile invested heavily in mobile-optimisation towards the end of the review period and the launch of shopping apps. Although sales growth via tablets is slowing, smartphone sales doubled in 2016 over the previous year according to UK online retailing association IMRG. This is partly due to smartphone screens getting bigger thanks to the phablet trend. In addition, the ease of purchasing via smartphones improved dramatically. Established payment processing companies such as Visa, MasterCard and PayPal and new players Android Pay and Apple Pay have ensured such transactions can be conducted quickly and securely. Mobile internet retailing thus gained a dominant value share in internet retailing in 2016 for the first time, accounting for 51% value share and gaining 11 percentage points in share over the previous year.
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Amazon.com leads internet retailing in GBO terms, accounting for a strong 27% value share. The company primarily benefits from its success as an online marketplace, with 3rd party merchants accounting for over 60% of its sales within internet retailing. These merchants also drove growth for Amazon.com in 2016, with its 3rd party merchants gaining almost two percentage points in value share from 2015 to account for 17% of overall internet retailing. In GBO terms, Amazon.com meanwhile also saw the strongest gain in value share in the year at a percentage point.
- Amazon.com Inc
- Asos Plc
- Boots UK Ltd
- Dixons Carphone Plc
- J Sainsbury Plc
- Marks & Spencer Plc
- Apparel and Footwear through Internet Retailing,
- Beauty and Personal Care Internet Retailing,
- Consumer Appliances Internet Retailing,
- Consumer Electronics Internet Retailing,
- Consumer Health Internet Retailing,
- Food and Drink Internet Retailing,
- Home Care Internet Retailing,
- Home Improvement and Gardening Internet Retailing,
- Homewares and Home Furnishings Internet Retailing,
- Media Products Internet Retailing,
- Other Internet Retailing,
- Personal Accessories and Eyewear through Internet Retailing,
- Pet Care Internet Retailing,
- Traditional Toys and Games Internet Retailing,
- Video Games Hardware Internet Retailing.
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- Market sizes (historic and forecasts),
- Company shares,
- Brand shares and distribution data.
The Internet Retailing in United Kingdom market research report includes:
- Analysis of key supply-side and demand trends
- Detailed market shares for international and locally-based retailers
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
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Strong growth for internet retailing in the forecast period will be linked to consumers spending a growing amount of time on their smartphones. These devices tended to be carried everywhere by their owners by the end of the review period, while also being increasingly used when conducting other activities such as socialising or watching TV. The ubiquitous nature of smartphones will thus play an important role in driving sales growth for internet retailing, with consumers finding it convenient to shop while commuting or on-the-go. Sales via smartphones will meanwhile also be facilitated by the leading players focusing heavily on ensuring that they offer mobile-optimised websites and apps enabling consumers to easily view ranges, select items, adjust shopping baskets, select delivery and pay securely via smartphones.
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