Reich & Tang Highlighted on 21st Century Television

Boca Raton, Florida – October 16, 2014: In a recent interview with 21st Century Television, Michael P. Lydon, CEO of Reich & Tang, provides viewers with some timely insights concerning the historically low returns on cash deposits. Reich & Tang’s interview will air on Bloomberg Worldwide (as pd. prog) on October 19, 2014. Check your local listings for airtimes.

Reich & Tang is one of the largest firms in the nation focusing on short term, deposit and liquidity markets. Founded in 1974, the company boasts more than $35 billion in assets under supervision. The firm also specializes in assisting banks, large and small with deposit and balance sheet management solutions, and providing bank customers with up to $35 million in FDIC insurance coverage.

CEO Lydon provides an overview of some of the challenges faced by investors and financial institutions in this low-yield environment. He stressed that his company’s mission is to provide solutions to that problem, and not to sell products. Reich & Tang achieves that goal with a focus on education and the most flexible short term cash management and liquidity solutions.

Acknowledging that any solution outside the sphere of FDIC insurance raises the issue of greater risk, Lydon also stressed the important of knowing one’s customer. As Reich & Tang provide solutions through select third parties, that issue of defining a customer’s risk profile is essential.

In speaking of the latest installment in the 21st Century Television series of timely and informative interviews, Vice President of Programming, JL Haber commented, “Many of our viewers are grappling with this historically challenging environment for effectively managing cash. We’re pleased to introduce Reich & Tang as one well-established firm offering some creative solutions to the problem.”

Lydon completed his comments with an insightful reminder that his firm always has preservation of capital as a priority while attempting to provide the competitive returns many clients are seeking. To view the full interview tune in to Bloomberg Worldwide (as pd. prog) on October 19, 2014. Check your local listings for airtimes.

About 21st Century Television

21st Century Television is an award winning business and health program that is independently produced by MMP (USA), Inc. The show provides its viewers an in depth opportunity to find solutions to the industry problems from some of the top business leaders from across the world. With more than 5,000 companies participating on over 500 shows, 21st Century Television continues to be the premier and targeted outlet for the latest business and health stories. 21st Century Television airs on cable networks to over 100 million potential television households.

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