With so many communication channels, manufacturers are shifting how they prefer to be reached according to manufacturing journalist TR Cutler. Cutler is examining how many firms are turning to AI (artificial intelligence) to enhance customer communication experiences.
AI is a game changer in creating and executing multichannel customer communication strategies as manufacturers reach customers using AI to make predictions based on customer behavior to create personalized communication tactics. Cutler noted that when manufacturers can better predict customer channel preferences (voice, chatbot, email, text) they are able to discover deeper insights about business conversations, close more sales, and achieve better customer retention.
About TR Cutler, Inc.
Thomas R. Cutler is the President and CEO of Fort Lauderdale, Florida-based, TR Cutler, Inc., (www.trcutlerinc.com), the largest manufacturing communication firm worldwide with four dozen industry experts and thought leaders on staff. Cutler is celebrating the 20-year anniversary of the founding of the Manufacturing Media Consortium, which now has more than 7,000 global members including journalists, editors, publishers, and economists, worldwide writing about trends, industrial data, manufacturing case studies, material handling profiles, and robotics feature articles. He maintains extraordinary relationships with clients, journalists, editors, economists, trendsetters, and key business leaders worldwide and has become a key resource for those writing about the manufacturing sector. Cutler is passionate about expanding the coverage and importance of the manufacturing media coverage.
The hot topics impacting the industrial and distribution sector for 2019 include employee engagement, retention, customer service, robotics, Industry 4.0, Big Data, IIoT (Industrial Internet of Things), mobile technology solutions, inventory control, procurement solutions, warehouse solutions at the distribution, warehouse, and 3PL levels. Manufacturing material flow, Fork Truck Free transformations, global real-time actionable data, along with lean manufacturing, Six Sigma, Theory of Constraints and Digital Visual Management. Cutler is particularly focused on the growing role of Women in Manufacturing (at the C-Suite and on the plant floor). Cutler expects the interaction of manufacturing, logistics, last mile delivery issues to permeate the media conversation over the next year.
Cutler has authored more than 7,000 articles for a wide range of manufacturing periodicals, industrial publications, and business journals each published in leading monthly trade magazines, B2B periodicals, blogs, and marquis publications globally. Cutler is the most published freelance industrial journalist worldwide, and more than 4000 industry leaders follow Cutler on Twitter daily at @ThomasRCutler.
Company Name: TR Cutler Inc.
Contact Person: Thomas R. Cutler
Email: Send Email
Address:3032 S. Oakland Forest Dr. S-2803
City: Fort Lauderdale
Country: United States