Beauty contact lenses are one of the most famous ongoing trend in the fashion industry. The availability of a wide range of pyis likely to drive the growth of the beauty contact lens market over the next couple of years. In this observation, the global beauty contact lens market has been studied in detail, on both segmental and regional basis. It presents an observation that the market is expected to earn significant revenue in the years to come. The beauty contact lens market is gaining momentum owing to the entry of new players and rising number of product launches. The pricing policies are also poised to resonate strong growth opportunities over the next few years.
The influence of media & entertainment is one of the primary growth drivers of the beauty contact lens market. It is anticipated to lead the growth pattern of the market in the years to come. Also, riisng disposable income on the global front is projected to play a developmental role in the expansion of the beauty contact lens market in the foreseeable future. Urban population exhibits a higher demand for the product, fueled by rising standards of living. Increasing urban migration all over the world is expected to drive the growth of the beauty contact lens market over the forecast period. Also, the rising prevalence of ocular diseases is poised to propel market expansion in the foreseeable future.
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Global Market Key Players :
Johnson & Johnson
Bausch & Lomb
On the basis of type, the beauty contact lens market has been segmented intoDaily Beauty Contact Lenses, Monthly Beauty Contact Lenses, Half Yearly Beauty Contact Lens, and Yearly Beauty Contact Lens.
On the basis of application, the beauty contact lens market has been divided into online sale and offline sale.
The regional assessment of the global beauty contact lens market is conducted on the basis of regions that are further sub-segmented on the basis of countries. These regional segments of the market are – Europe, Asia Pacific, the Middle East & Africa, North America, and Central & South America. North America is one of the prime markets for beauty contact lens. The rising income level of the region is likely to support the growth of the beauty contact lens market in the upcoming years. Also, the rising urban population is anticipated to emerge as one the drivers of the regional market. Europe is also projected to thrive on account of similar drivers. The development of the media and entertainment industry in the region is also anticipated to direct the growth curve of the beauty contact lens market in the region.
Method of Research
The data has been collected from a variety of sources and is analyzed according to different parameters to present an accurate representation. The data collected is subjected to Porter’s Five Forces Analysis that analyzes the data according to five distinct parameters. The different parameters that are used to analyze the data include the threat of new entrants, the threat of substitutes, the bargaining power of customers, bargaining power of suppliers and competitive rivalry. The analyzed data is then presented in the report. The market research analyzes the data that has been collected during the base period from the year 2019 to the year 2025.
In September 2019, Johnson & Johnson Vision Care, Inc. has announced the launch of its Multi-Purpose Disinfecting Solution (MPDS), ACUVUE™ RevitaLens. It is the company’s first ever expansion of its contact lens brand ACUVUE.
In October 2019, Lensabl Inc., an online eyewear service company, has announced that it’s has raised USD 4 Mn to support company’s expansion plans. It is investing in the addition of contact lenses to its product line.
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