December 9, 2019 – When it comes to fashion trends, there’s a tell-tale sign of whether the item will ‘jump the shark’ for men or women. That trend is seeing an item on the racks at your local Target, Walmart, Party City, Kohls or any other big-box retailer. But not the ugly Christmas sweater. It’s the fashion phenomenon that continues to evolve.
Not only has the ugly Christmas sweater trend grown since 2012, it’s also seen a slew of new companies popping up online and big box stores across the United States getting in on the trend. They sell their particular brand of ugly holiday fashions to capture the attention of shoppers who are not only looking for a fun, easy, and quick way to express their holiday spirit, but to also “out ugly” their friends, family, and co-workers. When it comes to dressing to impress for their upcoming holiday or work party during the month of December, customers have lots of choices in where to shop and what to shop for. However, there’s only so much ugly their stores will ever let on to their sales floors.
A quick Google search of “ugly Christmas sweater” today will overwhelm even the most avid shopper with the dozens of websites that have kicked into high gear this season. A shopper on the lookout for an ugly sweater can now find anything from a Taco Bell ugly holiday sweater, to an African-American Santa sweater. There’s even a Star Wars Han Solo frozen in Carbonite ugly Christmas sweater that features actor Harrison Ford from the classic 1982 film, The Empire Strikes Back. The sweater features the hero encased in Carbonite with a cartoonish-Santa Christmas hat on his head and bow wrapped around the center as if he were a gift for Boba Fett.
What’s fascinating is this trend has been building since 2013; ugly sweaters companies have been trying to one-up each other going into the December holiday season when it counts for bottom-lines. Pop culture can be proud to wear all-year-round raunchy, funny, hideous, unique sweaters or opt to showcase an annual ugly holiday sweater.
There’s one company that’s been ‘disrupting the industry’ since 2012 and creating one-of-a-kind, unique holiday sweaters. Detroit-based UglyChristmasSweater.com founded by two brothers, Fred and Mark Hajjar is going where others will not. The company’s brand of ugly not only showcases the eyesore sweaters that feature strange color combinations, but they also showcase the grotesque, funny, and even innuendo-based: see their “Feel the Joy” ugly Christmas sweater on their website.
Following the pop culture ugly Christmas sweater trend, they were one of the first companies to make holiday sweater fashions centered around licensing deals with Disney for Star Wars, NFL, musical acts such as the Grateful Dead, The Rolling Stones, and hip-hop pioneers the Wu-Tang Clan. In 2019, the company acquired an exclusive 50th Anniversary Beatles Abbey Road ugly sweater that Beatles merch stores online weren’t quick enough to capitalize on for the celebration of the album.
With the competition now uglier than ever, the Hajjar Brothers have leveraged their innovation and creativity as a way to keep UglyChristmasSweater.com sales booming as well as keeping the company at the forefront of the trend, and giving shoppers ugly sweaters unlike any they have ever seen before. Not only can customers now purchase their own unique designs that they can upload themselves on their own special ugly holiday sweater.
They can also make themselves stand out at their next holiday party when they go “all-in” with one of UglyChristmasSweater.com’s new, insane 3-D sweaters that employ special, sewn-in technology that make parts of its design automatically move. The company continues to take the ugly sweater phenomenon to new levels; with their new technology shoppers can have their design bursting out of their chest, or have selections of a Christmas-themed design automatically move. And for those that like to be ‘un-politically correct’: There’s the Donald Trump sweater: it features a piece of Trump-like hair that you can feel and hold, and it blows in the wind when the wearer of the sweater walks.
What will the Ugly Christmas Sweater company think of next? To find out, please visit, www.UglyChristmasSweater.com
Company Name: Ugly Christmas Sweater
Contact Person: Fred Hajjar
Email: Send Email
Address:3160 Ridgeway Ct. Suite #400
City: Commerce Charter Twp
Country: United States