Epsom Salt Market Analysis
The global North America Epsom Salt Market is anticipated to touch USD 959.1 million at a 4.39% CAGR between 2017-2027, states the latest Market Research Future (MRFR) report. Epsom salt or magnesium sulfate is a chemical compound that contains oxygen, sulfur, and magnesium. These colorless, tiny crystals are best recognized as a component of bath salts. Owing to its alluring features, Epsom salt has an extensive range of applications, including cosmetics, home remedies, healthcare, agriculture process, gardening, and others.
Various factors are propelling the North America Epsom salt market growth. Such factors, according to the latest Market Research Future report, include increasing use in household purposes especially detergents, wash, and prevention of slugs, growing awareness about the various health benefits of Epsom salt such as relieve constipation, eliminate toxins from the body, prevent blood clots and hardening of arteries, improve nerve and muscle function, and relieve muscle cramps and pain, and increasing application in various cosmetics. Additional factors pushing the growth of the North America Epsom salt market include advancements in technology for its production and innovations in the agriculture industry.
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On the contrary, lack of awareness about its use, especially in rural areas, ethical issues, and stringent rules for product approval, are factors that may hamper the North America Epsom salt market growth during the forecast period.
Epsom Salt Market Key Players
Notable players profiled in the North America Epsom salt market report include Baymag Inc. (Canada), Morton Salt Company (US), SaltWorks, Inc. (US), San Francisco Salt Company (US), CVS Pharmacy (US), Parfums De Coeur, Ltd (US), and Bathclin (Japan). Key players have incorporated specific strategies to create a niche in the market, such as collaborations, partnerships/joint ventures, research and development activities, mergers and acquisitions, product launch and innovations, and more.
Epsom Salt Industry News
October 2019: After completing two years of collaboration between North American and European teams, leading wellness products manufacturer in the US, Jacuzzi Brand has recently introduced the Arga collection. This is the first-ever freestanding bathtubs that offer the Swirlpool bathing experience. It will mix Epsom salt in a circular motion into the water to provide an excellent visual effect. The significance of making the wellness ritual special and simple, and the emphasis on mineral salts is what makes the Arga collection special.
Epsom Salt Market Segmentation
The Market Research Future report provides an all-inclusive segmental analysis of the North America Epsom salt market based on form, application, and distribution channel.
By form, the North America Epsom salt market is segmented into bath bombs, crystal, powder, and granules. Of these, the crystal segment will lead the market during the forecast period.
By application, the North America Epsom salt market is segmented into chemicals and industrial, personal care and home care, food additives and pharmaceutical, agriculture, and others (research and development). Of these, the personal care and home care segment will dominate the market during the forecast period.
By distribution channel, the North America Epsom salt market is segmented into non-store based and store-based. The store-based segment is again segmented into convenience stores, supermarkets and hypermarkets, health and wellness centers, drug stores and specialty pharmacies, and others. Of these, the store-based segment will have the maximum share in the market during the forecast period.
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Epsom Salt Market Regional Analysis
The North America Epsom salt market report covers the latest trends and growth opportunities across the US, Mexico, and Canada. Of these, the US will dominate the market during the forecast period and is projected to touch USD 801.52 million. The US is the largest exporter and producer of fertilizer. Besides, Epsom salt is extensively used in home care products and cosmetics. This will be followed by Canada, which will have healthy growth and Mexico, which will have moderate growth during the forecast period. Factors adding to the growth of the North America Epsom salt market in this region include the booming personal care industry, rising awareness about the medicinal advantages of using Epsom salt, and rising health and beauty conscious population.
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