If you’d like to learn more about EXPOSURE, contact Jason Campbell at: firstname.lastname@example.org
December 20, 2019 – Milwaukee, Wisconsin – Tam Lawrence, the founder of Exposure On Demand TV distribution network streaming on smart TV devices; currently on ROKU, and Amazon Fire Stick. Lawrence, has always been interested in streaming positive media for over a decade.
The owner of an avid sister media platform, Exposure Magazine. The savvy and charismatic media mogul Lawrence, who founded Exposure Magazine in 2012 in Atlanta, Georgia, she was always struck by the disconnection between how adept her generation was at understanding the importance of media and how little they knew about how to gain exposure pitching media networks.
Youtube Video: https://www.youtube.com/watch?v=ba3WWAn2iWA
The problem, Lawrence thought, was especially acute across small businesses, where most small business owners are not introduced to media when opening their businesses — if they’re able to get those connection or access at all.
Exposure On Demand TV distribution network is her attempt to change that.
The company’s initial product is a programming learning platform for students. It uses family friendly programming as a traditional standard for content and through augmented reality cooking shows, authors reading, tutors teaching, experts educating, motivational speakers inspiring, and news shows making folks aware and political sitcoms breaking cycles of oppression. However, for the sake of entertainment there will be a number of celebrity red carpet affairs, award shows, NBA All Star and NFL Draft moment as Exposure On Demand TV takes you behind the scenes.
Exposure On Demand TV launched a mere five months ago and already has 6,000 users on its app. In American and Canada, it has grown through its partnership with the content creatives, networks, and entertainment companies.
The company has also scored early partnerships with national celebrities to attract kids to the platform. Exposure On Demand TV, uses TIC TOK, Facebook, IG, LinkedIn, YouNow, and Periscope to highlight and promote the network. Along with, Exposure Magazine its media partner with over 87,409+ subscribers and 2.5 million web viewers an embedding of the Exposure On Demand TV linear channel plays 24/7 on the magazine’s website.
It’s an indicator of how Exposure On Demand TV expects to make money. Lawrence says that sponsorships, brand partnerships, and advertisement opportunities will exist for companies that want to advertise in the app. And, there’s an opportunity for in-app channel purchases, she says.
“I am just excited to be able to offer content creatives a community that is welcoming and most importantly offering them a living wage. I Uber-ed the streaming business, so anyone with a cell phone capable of capturing content at a 1080 HD or 4K specification could earn ad revenue streams,” says Lawrence
The merchandising component also informs the company’s move to develop an augmented reality application as well, which the company developed after seeing the success of Netflix.
“We thought it would be a very cool thing to integrate the education system with the Tutoring Channel for Students,” says Lawrence
The Tutor TV in the app is designed to encourage users to roam free in the environment once in the app students can find tutors FREELY and on demand; whenever need be students are welcomed to learn at will. The tutors are rewarded with sponsorships, ad revenue and brand management.
Going forward, Lawrence envisions a fully realized community and storytelling platform that includes tech, experiential marketing series, podcasting live, small business storytelling, book author read alongs for children and adults, conversation series, fireside expert chats, live streaming conferences, -enabled creative content generate the content streaming on Exposure On Demand TV: https://www.exposureondemand.tv
“One of the things that makes us different is that education and positive diversified content streaming has been overlooked and we’re making moves that are relevant to content creatives around the world,” says Lawrence.
To date, the company has raised a small, pre-seed investment from Aart & Kingsley LLC, after participating in the impact investor’s two-year streaming accelerator program and is currently in the process of raising its seed round, with an eye toward expanding the marketing and development of the app across all smart TV devices.